The OMEGA Pavilion in Paris

The OMEGA Pavilion begins with an epic film introduction and then invites visitors to explore the dedicated spaces around the venue, each dedicated to the timekeeping technologies and sporting events at the Olympic Games.

This includes the main Race of Champions experience, where everyone can test their sprinting skills on the 10m running track. After setting themselves in real starting blocks inside the stadium simulation, they’ll be able to digitally compete against real Olympic or Paralympic athletes and see how their time compares against the best. A video will then be produced of their race that they can share on social media.

Naturally, some of OMEGA’s most important timekeeping equipment will also be on display, from the electronic starting pistol through to the new Scan’O’Vision ULTIMATE photofinish camera.

Inside the Locker Room, visitors can get to grips with a real Swimming starting block, while also opening the locker doors to read the biographies of OMEGA’s Olympic and Paralympic ambassadors.

As well as creating an in-depth look at the measurement of Hurdles events, OMEGA has also designed a Swimming Pool room with genuine underwater effects. Here, an in-depth film shows how OMEGA is bringing data measurement into swimming with precise and informative details. Finally, visitors will be able to get a close-up view of OMEGA’s dedicated Paris 2024 timepieces and watch the brand’s dynamic advertising TVC in a dedicated viewing room.